A very lean buying day today so no bargains to share!
For anyone interested in starting a fashion retail business I thought I’d share a bit about customer service – a really boring phrase but vital for growing your business.
Fashion resale has a poor reputation for its customer service – just google reviews of any of the major reselling sites. There are problems for both buyers and sellers, particularly when there’s a dispute.
So how should you deal with a complaint? Simple. The customer is always right! Even if you strongly disagree with their complaint, take it on the chin and refund them in full without any grumbling.
Why do this? Well it’s the age old cliche of turning a negative into a positive. Buyers will be impressed with your quick and positive response, therefore much more likely to visit your store again, and recommend it to others. You might make a small short term loss but trust me, it’ll be worth it in the long run!